“Because its purpose is to create a customer, the business has two – and only two functions: marketing and innovation. All the rest are costs.” — Peter Drucker, Author and Fortune 500 Business Consultant Profit is the lifeblood of any business. No business large or small can survive over the long term unless it is profitable. And […]
Category Archives: Owner Tips
The Most Effective Way To Drive New Customers Into Your Restaurant
Having a birthday club at your restaurant is by far one of the most beneficial revenue boosters you could ever create for your business. The most obvious reason to have a birthday club is that birthdays are popular & people love to celebrate their birthday. Birthdays are the most popular occasion to dine out. It’s also one of the most common overlooked marketing systems many owners fail to incorporate at their restaurant.
Fail Fast – The Reality of Overnight Success
Your business . . . Love it, build it, grow it, nurture it, work at it, learn from it & through it, develop it, improve it, love it, enjoy it….
When ultimate failure is not an option, remember temporary failure is actually a necessity.
When Failure is Not an Option . . .
The only way to get guaranteed profits today is to implement a constantly evolving arsenal of marketing tools. But, that’s tough. After all, you have a business to run. There are shortcuts and we’re here to help you capitalize on those shortcut marketing strategies.