Author Archives: Growth Team

The possibilities are endless and entirely customizable for any brand. The bigger deal is chatbots are crushing the open rate and click-through rates of email. A typical email open rate is 20 percent compared to an incredible 80-90 percent on Messenger …and more » #messengerads #messengermarketing Read More  

Forbes Agency Council PR, media strategy, creative & advertising execs share trends & tips Opinions expressed by Forbes Contributors are their own. Post written by. Forbes Agency Council. Successful PR, media strategy, creative and advertising …and more » #growthhacks #marketing #digitalmarketing Read More  

And while someone more senior can offer good advice, they’re not the only voice you should seek: Peers and others at the same stage of business as you, for instance, may have a closer perspective on how things are currently operating, or what new …and more » #growthhacks #marketing Read More  

While it’s amazing how Facebook is able to present its changes as audience benefits when they’re in perfect alignment with the corporation’s business objectives, we want to focus here on the effects that this changed attitude toward promotional and.. read more at: https://venturebeat.com/2018/02/07/understanding-chatbot-marketing-in-the-ever-changing-world-of-facebook/  

The evolution of social media …and more » #growthmarketing   https://www.forbes.com/sites/forbesagencycouncil/2018/01/09/how-the-best-social-media-marketing-strategies-transcend-industry/  

When Coca-Cola consolidated marketing into a new “chief growth officer” (CGO) role in March, it followed previous Fortune 100 companies in doing so — Hershey’s announced Mary Beth West had joined as CGO earlier that month, while Kellogg gave the … #growthmarketing Read More